Description

Visual merchandisers develop, deliver and communicate visual concepts and strategies to promote brands, products and services in-store, in catalogues or online, and create displays of merchandise.

Tasks

• Consults with advertising and sales staff and advises retailers on the optimal display of a product and of any promotions implements plans from display designers or display managers or develops ideas and plans for merchandise display or window dressing prepares an area for new display, constructs or assembles displays from a variety of materials, and dismantles existing displays and returns merchandise to relevant departments provides feedback about displays to managers and designers

Entry Requirements

There are no formal academic entry requirements. Training is typically provided on-the-job, supplemented by short courses covering practical skills and details of the product or service being sold.