Our FREE 12 week online courses are a great way to gain a nationally recognised qualification across a number of sectors. These courses enable you to study flexibly and plan your learning at times that work best for you; whatever your goals. For further details about the course and the content, please click Course Description below.
This event planning course will introduce learners to the skills that are required to plan, organise, and evaluate events by developing their skills and knowledge. Areas covered include marketing methods and resources, market research, human resources, communication, and customer service relevant to events.
What will I study on this course?
Unit 1: Planning an event
Section 1: The extent of the events industry
Section 2: The scope of the event planner role
Section 3: Planning an event
Section 4: Planning for contingencies
Section 5: The need for health, safety and security measures
Unit 2: Reviewing and evaluating an event
Section 1: The importance of review and evaluation
Section 2: The sources of information available for evaluating an event
Section 3: The range of tool available for event evaluation
Section 4: Planning the evaluation of an event
Unit 3: Marketing and market research for event planning
Section 1: Understand why market research is important
Section 2: The methods and resources available for marketing
Section 3: Planning the marketing of an event
Unit 4: Planning human resources for events
Section 1: Understand how an event is managed
Section 2: Understand the team which contribute to an event
Section 3: Understand the human resource requirements for an event
Unit 5: Communication and customer service for events
Section 1: Understand the importance of communication at events
Section 2: Understand equality and diversity in relation to events
Section 3: Understand why customer service is important at an event
Section 4: Produce guidance on expected standards of customer service for staff use
All of our distance learning courses offered in partnership with The Skills Network are free
Adult (19+) learners
Depending on your age, course, educational history and personal circumstances, there may be options available for you to receive a course fully-funded by the government. Our fee calculator will help give you an idea on whether you'll be able to have your course fee waived or covered by an Advanced Learner Loan.
Learners with an active Education, Health & Care Plan
If you are aged 19 - 24 at the start of your course and have an active Education, Health & Care Plan (EHCP), any course up to and including level 3 will be fully-funded by the government. This means you will not have a course fee to pay and any equipment considered essential to complete your course will be provided by the college.
Please note the information on this page was correct at the time of publication but is subject to change due to factors beyond our control.