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Public Relations and Communications Directors

Description

Public relations and communications directors plan, organise, direct and co-ordinate the public relations, communications and public information activities of an organisation or on behalf of clients.

Tasks

  • Directs the arranging of conferences, exhibitions, seminars, etc. to promote the image of a product, service or organisation.
  • Stays abreast of changes in media, readership or viewing figures.
  • Reviews and revises campaign strategy and takes appropriate corrective measures if necessary.
  • Liaises with client to discuss their needs and develops the most appropriate strategy to deliver the objectives directs public relations campaigns and communicates messages through a variety of media.
  • Directs and oversees the work of the communications department of an organisation or work on behalf of clients at a public relations firm.
  • Develops and reviews the public relations policy and direction of an organisation.

Entry Requirements

Honours, Bachelor's degree

Skills

  • Monitoring
  • Writing
  • Active Listening
  • Speaking
  • Critical Thinking
  • Reading Comprehension
  • Active Learning
  • Learning Strategies
  • Mathematics
  • Science

Related Courses

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